WhiteFish.One

About

Infrastructure for academic achievement, and what it unlocks next.

WhiteFish.One LLC has helped institutions issue official digital transcripts, diplomas, certificates, and badges since 2019, so a record is a portable, verifiable signal of what a person can do.

Among those we serve

110,500+

Instantly verifiable transcripts issued

108,500+

Diplomas and certificates issued

60,500+

Open Badge 2.0 digital badges

150,000+

Credential passports for learners

What we believe

Replacing paper with a PDF is not transformation. Transformation is when the holder owns a trusted record, the issuer keeps official meaning, and a receiver can verify without friction. From there, a credential is the start of a pathway, not the end of a commencement weekend.

WhiteFish is hosted SaaS: no on-premise stack, and no SIS integration required to start. Colleges use it for official transcripts, diplomas, badges, and the Learner’s Passport. Public agencies, health systems, financial institutions, and supply-chain operators use the same issuance and verification discipline for the records they need to prove.

WhiteFish.One LLC is headquartered in Lake Saint Louis, Missouri, with offices in Boston and Mumbai.

WhiteFish

Company

Legal name
WhiteFish.One LLC
Product
WhiteFish Credentialing Suite
Since
2019
Offices
  • Lake Saint Louis, Missouri (headquarters)
  • Boston, Massachusetts
  • Mumbai, India
Email
Phone

Hosted SaaS

No on-premise stack. Teams go live from a secure file upload.

SIS optional

CSV or Excel is enough to issue a graduating class.

Independent verify

Receivers confirm authenticity without a registrar callback.

Same trust model

Credentials, civic records, and supply-chain identities.

Leadership

Core team

The board and operating leadership of WhiteFish.One LLC. Four people set product, technology, and go-to-market direction.

Yu Peh, Founder & President of the Board

Yu Peh

Founder & President of the Board

Yu Peh founded WhiteFish.One and chairs the board. She sets product vision, customer strategy, and partnerships so issuers can put a trusted record in the holder’s hands, keep official meaning in-house, and let a third party verify without a callback.

Feng Hou, Chief Executive Officer

Feng Hou

Chief Executive Officer

Feng Hou leads WhiteFish as CEO. He is an award-winning former CIO with more than two decades of digital transformation in higher education, including CIO roles at State College of Florida and Central New Mexico Community College, and later digital transformation leadership at Maryville University. He has served as president of the Florida Association of Education Data Systems and speaks nationally on learner-owned records.

Ronak Doshi, Chief Technology Officer

Ronak Doshi

Chief Technology Officer

Ronak Doshi is Chief Technology Officer of WhiteFish.One. With the company since 2019, he leads engineering for the Credentialing Suite: issuance, verification, and the Learner’s Passport. For more than six years he has worked closely with higher education and workforce-learning institutions, translating registrar and records requirements into simplified, automated software powered by blockchain and AI. A hands-on software, blockchain, and AI architect, he designs systems colleges can operate without a multi-year integration project. He is a three-time founder and CTO, including a consumer platform taken through acquisition, and earlier served as blockchain architect on an e-voting and e-KYC project with India’s National Stock Exchange.

Dr. Niu Bai, Senior Executive Vice President

Dr. Niu Bai

Senior Executive Vice President

Dr. Niu Bai leads go-to-market and enterprise relationships. Based in Greater Boston, he holds a Ph.D. and brings IBM-trained analytics, data, and enterprise design-thinking practice from earlier global channel marketing and Asia-Pacific business development roles at Guardium and IBM. He helps colleges, agencies, and enterprise buyers evaluate WhiteFish around procurement, partnerships, and rollout.

For registrars, CIOs, and provosts

Meet the team on a live demo

Schedule a walkthrough of the WhiteFish Credentialing Suite: digital transcripts, diplomas, Open Badge 2.0 credentials, print-ready diploma files, and the Learner’s Passport.